Free
Free
per person per month
Best for: Individuals making occasional social posts and flyers
- 1.6M+ templates
- 5GB storage
- 1 Brand Kit with 3 colors
- up to 20 AI uses
Home / Pricing guides / Design and Visual Content Software / Canva
Pricing guide, Design and Visual Content Software
Every Canva plan in plain numbers, what a team pays once everyone needs an edit seat, and how to keep the renewal from creeping up.
The short answer
Canva Pro costs USD 144 a year for one person, which is USD 12 a month. Business costs USD 250 a year per person, about USD 20.83 a month. Enterprise is quoted by sales. A 20-person team on Business pays USD 5,000 a year at list price, against USD 2,880 if every person had Pro.
Written by Procurement VMS Editorial Team · Reviewed by Michael, Procurement Advisor Expert · Price data dated · 9 minute read
Most people meet Canva as a free tool or a single Pro licence on a company card. Inside a business it grows differently. Marketing starts designing, then sales, then HR, everyone wants the brand templates, and before long you are paying per person for a Business workspace.
This guide covers Free, Pro, Business and Enterprise using the prices on Canva's US pricing page, then shows where the real cost sits for a team.
Prices below were recorded on 21 September 2026. The headline figure is the lowest price you can get for that plan. Check the official page before you buy, because vendors change prices without notice.
Free
per person per month
Best for: Individuals making occasional social posts and flyers
USD12
per person per month, billed yearly
Billed monthly: USD15
Best for: One designer or marketer working alone
USD20.83
per person per month, billed yearly
Billed monthly: USD25
Best for: Marketing and sales teams that share brand assets
Custom
per person per month
Best for: Large brands that need SSO and governance
How billing works
Pro is built for one person. Business is priced per person, so everyone who edits a design is a paid seat. Canva lists Pro at USD 144 a year and Business at USD 250 a year per person, and says yearly billing saves from 16 percent against paying monthly. Enterprise is contracted by seat, and a dedicated customer success manager only comes at 150 or more contracted seats.
The tier trap
SSO and SCIM provisioning exist only on Enterprise. If your security team insists on SAML login, you jump from USD 250 per person to a custom quote, with no middle plan to land on.
Read this first. Canva's page shows yearly prices only. The monthly figures (USD 15 for Pro and USD 25 for Business) come from third party sources, and one of them lists Pro at USD 180 a year. Check the monthly toggle on Canva's page before you set a budget.
Move the slider to see what each plan costs at your size. The figures use the list prices on this page and leave out tax, add-ons and any discount you negotiate.
Twenty people sounds small, but the plan you choose changes the bill by more than USD 2,000 a year. Here is how three common setups compare.
| Scenario | Cost per year | Against the headline |
|---|---|---|
| Pro for each person, billed yearly (20 people) | USD2,880 | Headline price |
| Business for shared Brand Kits and approvals, yearly (20 people) | USD5,000 | +USD 2,120 |
| Business paid monthly instead of yearly (20 people) | USD6,000 | +USD 1,000 |
Compare the plans side by side. Where a cell says Check page, the vendor's pricing page was not specific enough for us to fill it in.
| Feature | Free | Pro | Business | Enterprise |
|---|---|---|---|---|
| Brand Kits | 1 (3 colors) | 5 | 100 | 1,000 |
| Cloud storage | 5GB | 100GB | 500GB | 1TB |
| AI usage | Up to 20 uses | 10x Free | 20x Free | 20x Free |
| Approvals | Check page | Check page | Check page | Tiered |
| Dedicated success manager | Check page | Check page | Check page | 150+ seats |
Features we could not place by plan: Premium templates and content, SSO and SCIM provisioning. Check the official page for which plan includes each one.
Pick it if one person makes the odd flyer or social post and 5GB of storage is enough.
Pick it if a single designer wants premium templates, 100GB of storage and Magic Resize.
Pick it once several people share Brand Kits and need approvals before anything goes out.
Pick it if IT requires SSO and SCIM, or you run hundreds of seats across many brands.
Our view
Canva is good value for non-designers who need on-brand content fast. Pro is hard to beat for a solo marketer at USD 144 a year. Business pays for itself once more than two people share brand assets. Treat Enterprise as a security decision, not a feature upgrade.
You may be overpaying if
You pay for Business seats for people who only view or comment, or you bought separate Pro licences for a team that really needs shared Brand Kits.
Canva says yearly billing saves from 16 percent against monthly payments. For 20 Business seats that is about USD 1,000 a year.
Remove Business seats from anyone who has not edited a design recently. Viewers do not need a paid edit seat.
Keep solo designers on Pro and move only true collaborators to Business.
Canva says K-12 schools and nonprofits can get most premium features free.
Adobe Express Teams and Visme give you a competing number to bring to the renewal call.
Your contracted seat count is your bargaining power. Canva adds a success manager at 150 seats or more.
What other buyers report
CostBench reports a median Canva contract of USD 13,319 a year across 45 verified purchases, with buyers typically negotiating about 25 percent off list (August 2026). Source
Renewal email you can copy
Fill in the brackets and send it about 90 days before the renewal date. It works best next to your renewal tracker.
Subject: Canva renewal on [renewal date] Hi [account manager], Our Canva [plan] subscription renews on [renewal date]. Over the last 90 days, [active people] of the [paid people] we pay for used it. We would like to renew with [target people] on a [term] term. Before we sign, please send: 1. The current list price and the price you are offering us, line by line. 2. The cap on any price increase at the next renewal. 3. The notice period if we want to cut people or move to another plan. We are comparing this against [alternative] and plan to decide by [decision date]. If you can offer [target discount] percent off list, or a lower price for a longer term, we are ready to talk this week. Thank you, [name] [company]
Free PDF and Excel
A one page summary of every plan, plus an Excel model that adds up your own seat count.
If Canva does not fit, these are the closest options and what they charge.
| Alternative | Starting price | Pick it when |
|---|---|---|
| Adobe Express | USD6.99 per license per month (Teams, first year, then USD 9.99, 2 seat minimum) | You want Adobe fonts and Firefly credits for a small team |
| Visme | USD12.25 per month (Starter, billed yearly) | You mainly build presentations, reports and infographics |
| Canva Free | Free | A few occasional users can live with 5GB storage and one Brand Kit |
Canva spend drifts because it spreads from the bottom up. Someone expenses Pro on a card, a team lead upgrades to Business, and nobody checks whether every seat still edits designs. By renewal, finance is paying per person for a workspace that nobody formally owns.
Bottom line. Keep solo designers on Pro, put real collaborators on Business, and treat Enterprise as a security decision. Review edit seats 90 days before renewal and fold stray Pro subscriptions into one contract.
Canva Pro is USD 144 a year for one person, about USD 12 a month. Business is USD 250 a year per person, about USD 20.83 a month. Paying monthly costs more, because Canva says yearly billing saves from 16 percent. Enterprise is quoted by sales.
Yes. Canva Free costs nothing and includes 1.6M+ templates, 5GB of cloud storage, one Brand Kit limited to three colors and up to 20 AI uses. K-12 schools and nonprofits can get most premium features free through Canva's programs.
Canva does not publish Enterprise prices. Sales sets them. Enterprise adds SSO, SCIM, 1,000 Brand Kits with tiered approvals and 1TB of storage, plus a dedicated success manager at 150 or more contracted seats. CostBench reports a median contract of USD 13,319 a year.
Yes, in three ways. Yearly billing saves from 16 percent, K-12 schools and nonprofits can use most premium features free, and larger buyers negotiate. CostBench reports about 25 percent off list on typical contracts, based on 45 verified purchases.
Yes. Pro works out to USD 12 a month on a yearly plan and Business to USD 20.83 per person. A 20-person Business team paying USD 25 a month would save about USD 1,000 a year by switching to yearly billing.
Adobe Express Teams is the closest paid rival at USD 6.99 per license per month for the first year, then USD 9.99, with a two seat minimum. If you mainly build presentations, Visme Starter costs USD 12.25 a month billed yearly.
We start from the vendor pricing page and note the date. Where a figure comes from a third party instead, we say so on the page. Procurement VMS is a ratings and comparison site, not a software vendor, and nobody paid for a place in this guide. Spot a number that has changed? Tell us on the contact page and we will check it.
You get a one page PDF and an Excel model with your seat count, the plans above and a renewal checklist.
Choosing software instead of renewing? See the ranked procurement software list.