Lite
USD10.20
per month by contact tier, billed yearly
Billed monthly: USD12
Best for: Beginners sending simple newsletters
- 1 user
- sends 10x contacts
- 1 automation template
- 1 custom segment
- basic reporting
- social posting
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Constant Contact pricing in 2026: Lite to Premium by list size
Every Constant Contact plan in plain numbers, how list size sets the tier, and what send overage costs.
The short answer
Constant Contact costs USD 12 a month on Lite, USD 35 on Standard and USD 80 on Premium at the entry contact tier, or USD 10.20 to USD 68 prepaid annually. Prices rise with list size: a 5,000-contact list pays about USD 1,320 a year on Standard billed monthly, or USD 2,400 on Premium.
- Cheapest paid optionLite at USD 12 a month, or USD 10.20 prepaid annually.
- What most businesses needStandard, for 3 users, scheduling, A/B tests and automation templates.
- Biggest hidden costList growth and send overage at USD 0.002 per email over your allowance.
- Best way to savePrepay 12 months for up to 15% off, or up to 30% as a nonprofit.
Written by Procurement VMS Editorial Team · Reviewed by Michael, Procurement Advisor Expert · Price data dated · 9 minute read
Constant Contact plans and prices
Constant Contact has no free plan, and its headline prices apply only to the smallest lists. The bill depends on your contact count, how often you send, and whether you need the automation and segmentation that live on the higher tiers.
This guide uses the prices on Constant Contact's official pricing page and recent 2026 tier data to show what a typical list really costs.
Prices below were recorded on 12 October 2026. The headline figure is the lowest price you can get for that plan. Check the official page before you buy, because vendors change prices without notice.
Standard
USD29.75
per month by contact tier, billed yearly
Billed monthly: USD35
Best for: Most small businesses growing their list
- 3 users
- sends 12x contacts
- scheduling
- subject line A/B tests
- resend to non-openers
- 3 automation templates
- 10 segments
Premium
USD68
per month by contact tier, billed yearly
Billed monthly: USD80
Best for: Marketers who need custom automation and SMS
- Unlimited users
- sends 24x contacts
- custom automations
- unlimited segments
- dynamic content
- 500 SMS a month
- priority support
Multi-Account
Custom
per month by contact tier
Best for: Franchises, chapters and teams with 5+ accounts
- Central control of brand
- templates and approvals across accounts
- quoted by sales
How billing works
Your price is set by plan and contact count, and each plan includes a monthly send allowance of 10x your contacts on Lite, 12x on Standard and 24x on Premium. Sends over the allowance are not stopped. They are billed at USD 0.002 each, or USD 2 per 1,000 extra sends. Prepaying for 12 months saves up to 15%, or up to 30% for nonprofits, and new plans carry a 30-day money-back guarantee. SMS, Inbox Preview and other add-ons raise the monthly price.
The tier trap
Lite has one user, one automation template and no scheduling, so any team sending timed campaigns or collaborating moves to Standard, nearly triple the entry price. Custom automations and dynamic content need Premium at USD 80 and up.
Read this first. Entry prices (USD 12, USD 35, USD 80 monthly, USD 10.20, USD 29.75, USD 68 prepaid annually) are from the official pricing page FAQ in USD. The page displayed plan cards in INR from our location and has no public USD tier table, so the 5,000-contact prices (USD 80 Lite, USD 110 Standard, USD 200 Premium) come from SendX's June 2026 table, and other third-party sites disagree at some tiers. Confirm the 5,000-contact prices on a US connection. The terms of service page returned a 403 error, so renewal terms are taken from the pricing page only.
Constant Contact cost calculator
Move the slider to see what each plan costs at your size. The figures use the list prices on this page and leave out tax, add-ons and any discount you negotiate.
What a 5,000-contact list costs on Standard, with overage and on Premium
Constant Contact prices by contact tier, so this table follows a 5,000-contact list through send overage and a move to Premium.
| Scenario | Cost per year | Against the headline |
|---|---|---|
| Standard billed monthly (5,000 contacts) | USD1,320 | Headline price |
| Standard plus 10,000 sends a month over the allowance at USD 0.002 (5,000 contacts) | USD1,560 | +USD 240 |
| Premium for unlimited users, custom automations and dynamic content (5,000 contacts) | USD2,400 | +USD 1,080 |
What each Constant Contact plan includes
Compare the plans side by side. Where a cell says Check page, the vendor's pricing page was not specific enough for us to fill it in.
| Feature | Lite | Standard | Premium | Multi-Account |
|---|---|---|---|---|
| Starting price per month | USD 12 | USD 35 | USD 80 | Custom |
| Users | 1 | 3 | Unlimited | Per account |
| Monthly email sends | 10x contacts | 12x contacts | 24x contacts | Custom |
| Automation templates | 1 | 3 | Unlimited plus custom | Custom |
| Custom segments | 1 | 10 | Unlimited | Custom |
| SMS included | Add-on from USD 10 | Add-on from USD 10 | 500 messages a month | Custom |
| Support | Live phone and chat | Live phone and chat | Dedicated priority team | Custom |
Features we could not place by plan: Scheduling and subject line A/B tests, Dynamic content. Check the official page for which plan includes each one.
Which Constant Contact plan should you pick?
Lite
Pick it if one person sends simple newsletters to a small list.
Standard
Pick it if you need scheduling, A/B tests, resends and up to 3 users.
Premium
Pick it if you need unlimited users, custom automations, dynamic content or included SMS.
Multi-Account
Pick it if you run 5 or more accounts across locations or chapters.
Our view
Constant Contact is fair value for small businesses and nonprofits that want live phone support, events and social tools in one place. It is less competitive on automation depth and price per contact once lists grow past a few thousand.
You may be overpaying if
You pay for Premium but never build custom automations, you routinely pay send overage instead of resizing, or your list carries thousands of contacts who have not opened in a year.
How to pay less for Constant Contact
Prepay for 12 months
Prepaying saves up to 15%, bringing Standard from USD 35 to USD 29.75 a month at the entry tier.
Use the nonprofit rate
Nonprofits that prepay save up to 30%.
Clean the list
Remove contacts who have not engaged in a year so you stay in a lower bracket.
Size sends to the allowance
Track monthly sends, because steady overage at USD 0.002 per email may mean the next plan is cheaper.
Skip unused add-ons
Drop SMS or Inbox Preview if nobody used them last quarter.
Get a competing quote
MailerLite and Mailchimp cost less per contact on many list sizes.
Renewal email you can copy
Fill in the brackets and send it about 90 days before the renewal date. It works best next to your renewal tracker.
Subject: Constant Contact renewal on [renewal date] Hi [account manager], Our Constant Contact [plan] subscription renews on [renewal date]. Over the last 90 days, [active contacts] of the [paid contacts] we pay for used it. We would like to renew with [target contacts] on a [term] term. Before we sign, please send: 1. The current list price and the price you are offering us, line by line. 2. The cap on any price increase at the next renewal. 3. The notice period if we want to cut contacts or move to another plan. We are comparing this against [alternative] and plan to decide by [decision date]. If you can offer [target discount] percent off list, or a lower price for a longer term, we are ready to talk this week. Thank you, [name] [company]
Free PDF and Excel
Constant Contact pricing sheet and cost model
A one page summary of every plan, plus an Excel model that adds up your own seat count.
- All plans and prices on one page
- Excel model with your seat count and yearly cost
- Renewal checklist and the email above, ready to edit
- Date of the price data and the source links
Constant Contact alternatives and what they cost
If this vendor does not fit, these are the closest options and what they charge.
| Alternative | Starting price | Pick it when |
|---|---|---|
| Mailchimp | USD13 per month (Essentials, 500 contacts) | You want a large integration library and ecommerce automations Read our Mailchimp pricing guide |
| MailerLite | USD12 per month (Comfort, 500 subscribers, monthly) | You want more automations and websites for less per subscriber Read our MailerLite pricing guide |
| ActiveCampaign | USD15 per month (Starter, 1,000 contacts, billed annually) | You need deeper marketing automation and CRM add-ons Read our ActiveCampaign pricing guide |
Keeping Constant Contact spend under control
Email lists grow through events, imports and web forms, and the price steps up with every bracket. Nobody owns the list size, so the tier rises unnoticed.
- Count the users who log in. Sales, marketing and revenue operations often buy the same type of tool separately. Compare logins against paid seats before every renewal.
- Calendar the renewal and notice window. Annual contracts for data and engagement tools often renew at a higher price. A renewal tracker keeps the date visible.
- Check the data terms before you sign. Contact data brings privacy duties with it. Ask for the data processing terms during supplier onboarding, not after go-live.
- Add the tool to your software spend view. Use a spend analysis template to see what go-to-market tools cost as a group.
Bottom line. Standard is the right plan for most small businesses, and prepaying for a year is the simplest saving. Clean your list and watch send overage before each renewal.
Constant Contact pricing questions
How much does Constant Contact cost per month?
Constant Contact starts at USD 12 a month on Lite, USD 35 on Standard and USD 80 on Premium for the smallest contact tier, and prices rise with your contact count. Prepaying for 12 months lowers those to USD 10.20, USD 29.75 and USD 68 a month.
Is there a free version of Constant Contact?
No. Constant Contact has no free plan, but it offers a free trial with no credit card required. New paid plans also come with a 30-day money-back guarantee, so you can cancel within 30 days for a full refund.
How much is Constant Contact Premium?
Premium starts at USD 80 a month, or USD 68 a month prepaid annually, and rises with list size. It includes unlimited users, sends of 24 times your contacts, custom automations, dynamic content, 500 SMS messages a month and a dedicated priority support team.
Can you get a discount on Constant Contact?
Yes. Prepaying for 12 months saves up to 15%, and nonprofits that prepay save up to 30%. Keeping your list clean also keeps you in a lower contact tier, and avoiding send overage saves USD 2 per 1,000 extra emails.
What happens if I go over my Constant Contact send limit?
Your emails still go out, but each send over your monthly allowance is billed at USD 0.002, which is USD 2 per 1,000 extra emails. The allowance is 10 times your contacts on Lite, 12 times on Standard and 24 times on Premium.
What is the cheapest alternative to Constant Contact?
MailerLite Comfort starts at USD 12 a month for 500 subscribers, or USD 10.80 billed yearly, and includes 50 automations and 10 landing pages. Mailchimp Essentials starts at USD 13 a month for 500 contacts.
Sources
How we put this page together
We start from the vendor pricing page and note the date. Where a figure comes from a third party instead, we say so on the page. Procurement VMS is a ratings and comparison site, not a software vendor, and nobody paid for a place in this guide. Spot a number that has changed? Tell us on the contact page and we will check it.
Take the Constant Contact cost model to your renewal meeting
You get a one page PDF and an Excel model with your seat count, the plans above and a renewal checklist.
Choosing software instead of renewing? See the ranked procurement software list.